After serving in leadership roles at several notable Silicon Valley companies, I decided to step away from senior management and return to the work that not only excites me, but that I do well – problem identification, strategy development, solution design, and execution. Only now, I’m able to augment those skills sets with the additional empathy, wisdom, and experiences I’ve accumulated along the way.
As a senior strategic marketing executive with deep experience working on both the client and agency sides, I focus on developing dynamic digital solutions that help organizations of all sizes and charters build brands, influence target audiences, and grow their businesses.
What challenges are you facing and how can I help?
Employment
Co-Founder / Principal (2018-Present)
Fleur Creative Strategy & Communications, San Francisco, Ca.
Clients: Anaplan, Cisco, Dell Technologies, ePlus, ForgeRock, Presidio, SingleStore, Veritas, VMware, World Wide Technologies, Zapata Computing, and more.
SVP Brand, Customer Experience & Special Projects (2016-2018)
BuzzBoard, Inc., San Francisco, Ca.
SaaS start-up using data science to transform how sales and marketing teams find and engage with prospects and customers.
Clients: Cox Media Group, GoDaddy, Hearst, Nexstar, Sinclair Broadcasting and more.
President (2012-2016)
Duarte, Inc., Sunnyvale, Ca.
Silicon Valley strategic communications agency specializing in persuasive communications for major brands, non-profits, and thought leaders.
Clients: Apple, BCG, Cisco, Google, McKinsey, Salesforce, Twitter, VMWare and more.
VP, Marketing, Communications & Research (2008-2011)
Premier Retail Networks, San Francisco, Ca.
Global leader in developing and monetizing digital out-of-home media networks.
Clients: Albertsons, Costco, Meijer, Sam’s Club, ShopRite, Supervalu, Walmart and more.
Co-Founder / Principal (2003-2008)
Concrete Pictures, Inc., Santa Monica, Ca. / Philadelphia, Pa.
Creative company specializing in branding, digital marketing, and original content creation.
Clients: CBS Sports, Comcast, Discovery Communications, ESPN, TiVo and more.
Creative Executive (1997-2001)
3 Ring Circus Films, Inc., Hollywood, Ca.
Creative company specializing in branding, digital marketing, and original content creation.
Clients: ABC, DIRECTV, FOX, MGM, Paramount, Showtime, Sony, Universal, and more.
Creative
Highlights
Creator & Executive Producer, Journeys of the Heart
Nine-hour television series for AMC Networks (formerly Rainbow Media’s Equator HD Network).
Executive Producer, Moov HD
The first non-narrative motion arts network for AMC Networks (formerly Rainbow Media).
Screenwriter, Red Serpent
Independent feature film starring Roy Scheider.
Screenwriter, Mona
Screenplay presently under option by Hollywood production company.
Education
Harvard University, Strategic Marketing for Managers (Executive Education).
University of Southern California, Masters of Business Administration.
Creighton University, Bachelor of Arts in Journalism.
Awards
Co-Producer, The Zeroes
Independent feature film awarded Audience Prize at South by Southwest Film Festival.
Writer, Omaha World Herald
Article of the Year Award.
Drew is an extremely effective communicator and manager, who simultaneously balances big picture/strategic vision with all the painstaking details required for superb execution. Drew is also a terrific leader, with an exceptionally warm spirit and sense of humor that make him a person people want to work for, and with.
Cathy Stauffer
Board Member, Chairman, Start Up Advisor
Drew is a great strategic thinker — able to take into account multiple streams of information and data and synthesize that data into intelligent analysis. Drew also has a knack for getting into the heart and mind of the customer...and then turn those insights into action.
Neal Polachek
Board Advisor
Drew is a seasoned media professional, who has the intelligence to spot the right decisions and the courage to stand up for the difficult ones.
Roy Prieb
COO/CFO at Kleo Pharmaceuticals
Drew possesses a special blend of creative and innovative thinking along with a very strong analytical approach to solving business problems.
Andrew Penca
Executive Director — Battery, Supply Chain, & Customer Support — Cummins Electrified Power